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The Fake Political Party
- Unicef

To spark public conversations about child welfare, we established a unique political party led by children who advocated for their own rights during the French local elections for Unicef.

​The Challenge
Get children’s rights on the political agenda during election campaigns

The Idea
Create a fake political party to spark debate and push politicians to commit to real solutions for children’s futures

 

The Execution
PR, social media, and digital engagement driving awareness
 

The Impact 
We got Politicians engaged, and a public debate ignited

THE FAKE POLITICAL PARTY ( subtitled version ) - UNICEF
Séverine Flamand

The electoral campaign office

UNICEF Child's Political Party
Séverine Flamand

Agency - BETC Paris
Art direction - Severine Flamand 

Copywriter - Clara Lafuente

CD - Jean-Christophe Royer & Eric Astorgue

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